The Marketing Spotlight

13 E-Commerce Tips to Stop Shopping Cart Abandonment
Online businesses face one obstacle that brick-and-mortar retailers usually don't - shopping cart abandonment. Use these 13 tips to ensure customers fill up their virtual cart and finish their orders.
7 Essential Email Marketing Tips for Sender Success
Email is a convenient form of communication to promote your goods or services, attract new leads, retain loyal current buyers, and even entice back customers. Here are seven email marketing tips to help your emails get noticed and increase your online traffic and sales.
On-Page vs Off-Page Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO) is a confusing and sometimes controversial topic for many new business owners. Here we break down the differences between on-page vs off-page SEO so you can conduct your own SEO.
3 Little eCommerce Mistakes That Cost Online Stores Millions of Dollars
Whether you’re a large or small business, chances are you’ve made at least one of these eCommerce mistakes. But the good news is, they can all be easily fixed and/or avoided.
9 Reasons Your E-Commerce Website Isn't Ranking in the Search Results
If your e-commerce website isn't ranking in the search results, you'll need to evaluate your search engine optimisation (SEO) strategy to determine the reason. Here are nine of the most common reasons your e-commerce website might not be ranking.
10 E-Commerce Mistakes That Are Costing Your Business Conversions

Is your e-commerce conversion rate low? It's time to identify your errors and make improvements for better sales.