Establish Your Brand Identity & Brand Guidelines – Week 3

$495.00 inc. GST

Seat Type

Date & Time

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Your logo is NOT your Brand Identity!

Your logo is just the beginning of your branding story, a strong brand identity goes way beyond that. It’s not just about pretty logos and colours (though we love those too) – this workshop is all about nailing down who you are, what you stand for, and making sure your customers remember you. We’ll help you define your brand’s personality, choose colours that align, and create guidelines to keep everything cohesive and professional. Are you ready to stand out in a crowded market?

Duration: 2-Hour Action Packed, Structured Live Workshop

Format: In-person (Burleigh Heads QLD) or Virtual via Zoom

Instructor: Peggy & Marketing Your Brand Team

Requirements: BYO laptop, established business & mindset to follow actionable instructions. Must be committed to attend and do hands-on work on your business in the session to complete set tasks. All required software, resources & online tools supplied on the day.

Our live workshops are in-person and unlike anything you have attended before. Run by a professional marketing agency, we guarantee deliverables. You’ll receive a pre-workshop email with everything you need to bring, including all necessary templates, resources, and software access to use for the duration of the workshop.

Workshops are provided in a capped group setting, with hands-on, one-on-one support during action time. Once work is completed, it is submitted to MYB at the end of the workshop for final proofing, grammar, and checks.

MYB reviews, proofreads, and finalises your deliverables, sending the finished document deliverables back to you within 2-3 business days. Ensuring attendees have a completed solution, ready to apply to their business that week with actionable homework instructions.

Templates and Instruction:
Get access to fantastic website content templates for all main navigational pages. These have been refined and optimised from years of work and experience.

Interactive Exercises:
Work through practical tasks with provided templates and ChatGPT prompts. You’ll create content for your website in just 2 hours.

Live Q&A:
Have your burning questions answered in real-time by our expert.

Networking Opportunities:
Connect with other business owners and share insights.

Resources and Tools:
Access to a treasure trove of checklists and templates to keep your content creation on track.

Hands-On Guidance:
We’ll show you exactly how to use our templates and ChatGPT prompts to craft compelling content that engages your audience and drives conversions.

Do You Need Additional Support Outside The Workshops?

Our workshops are backed by commercial marketing resources and solutions that attendees can utilise for structured support at a fraction of the cost of using the agency. So, if you get stuck on anything before or after the workshop, we likely have a support product that will provide the solution you need. See our Workshop Resources to find what you are looking for.

If You No-Show Or Cannot Attend Your Live Workshop?

Each in-person workshop is offered for 1 week only, 3 times per year. Our workshops provide educational instructions, worksheets, advice and guidance, while being capped at 10 attendees per workshop. As your workshop purchase includes instructions and educational materials, bookings are non-refundable. If you no-show, you’ll still receive the workshop materials. If you provide 48 hour cancellation notice we’ll issue a coupon code for that workshops next session. Please view our Terms & Refund Policy here.

The Takeaways That Matter!

We’ll help you cement a cohesive and professional brand identity that truly reflects who you are and what you stand for.
Just like people, brands have personalities. Are you friendly and approachable, or serious and professional? You’ll discover the power of your brand archetype and help you choose the one that fits your brand best.
Bring your current logo and brand identity design, and we’ll give you honest, helpful feedback. We’ll categorise your style and let you know if anything needs a refresh to better align with your brand identity and business goals.
Work with us live to explore your brand website colours and create professional Brand Guidelines using our MYB Canva Template. This will ensure your brand looks consistent and polished everywhere it counts.
If your current branding isn’t quite right, we’ll flag it and guide you through the strategic steps for a refresh. You can even start a logo refresh with us during the session, and it’ll be ready for you to use in two weeks.

Prerequisites For This Workshop

To ensure you get the best outcomes from this workshop, you must have completed the following workshops or have a strong understanding of these key areas:

A solid understanding of what makes your business, product/service and offering different. – e.g. Workshop 2: What Makes Your Brand Different?
It is also beneficial to have a solid understanding of the business foundations and basics – e.g. Workshop 1: Mission, Vision, Values & Your Audience

Our Workshops are Backed by Real-World Expertise

Meet Your Workshop Host: Peggy

Our Strategist and Director, Peggy is known by clients as Mrs Fix It! Helping businesses turn into successful BRANDS that people LOVE, with a marketing career spanning nearly 2 decades. Her in-depth knowledge of industry insights has generated over $20 million worth of sales.

Industry-Leading Tools and Techniques

Our workshops are designed with the same tools and techniques we use in our agency every day. Gain access to industry-leading software and learn the secrets of professional-grade marketing without the hefty price tag.