What Makes You Different? Your Brand Messages – Week 2

$495.00 inc. GST

Is Your Business Built on Strong Foundations?

Do you know who you are as a business? What makes your business unique? Do you know how to talk to and convert your customers? Join our hands-on workshop focused on crafting your company’s story, unique selling points, brand messages, and promotional messaging strategy. This workshop will guide you through the essential elements of building a strong and memorable brand foundation.

What You'll Walk Away With

The Takeaways That Matter!

  • You’ll get clear on your business story and learn how to share it in a way that connects with your audience.
  • You’ll identify your Unique Selling Proposition, Point Of Differences that actually matter to your market and discover what makes your business stand out from the competition.
  • You’ll develop key brand messages to use across everything you do in your business.
  • You’ll identify and create powerful promotional messages designed to initiate action and drive conversions.
  • Learn how to create marketing messages that resonate with your customers and make them want to engage with your brand.
  • You will use what you now know as the business bible you take with you and apply to all of your marketing, not just your website.

 

Prerequisites For This Workshop

To ensure you get the best outcomes from this workshop, you must have completed the following workshops or have a strong understanding of these key areas:

  1. First-hand experience in running and operating the business, with an understanding of your direct competition and customer/client feedback.
  2. It is also beneficial to have a solid understanding of the business foundations and basics – e.g. Workshop 1: Mission, Vision, Values & Your Audience

Duration: 2-Hour Action Packed, Structured Live Workshop

Format: In-person (Burleigh Heads QLD) or Virtual via Zoom

Instructor: Peggy & Marketing Your Brand Team 

Requirements: BYO laptop, established business & mindset to follow actionable instructions. Must be committed to attend and do hands-on work on your business in the session to complete set tasks. All required software, resources & online tools supplied on the day.

Our live workshops are in-person and unlike anything you have attended before. Run by a professional marketing agency, we guarantee deliverables. You’ll receive a pre-workshop email with everything you need to bring, including all necessary templates, resources, and software access to use for the duration of the workshop. 

Workshops are provided in a capped group setting, with hands-on, one-on-one support during action time. Once work is completed, it is submitted to MYB at the end of the workshop for final proofing, grammar, and checks. 

MYB reviews, proofreads, and finalises your deliverables, sending the finished document deliverables back to you within 2-3 business days. Ensuring attendees have a completed solution, ready to apply to their business that week with actionable homework instructions.

Templates and Instruction:
Get access to fantastic website content templates for all main navigational pages. These have been refined and optimised from years of work and experience.

Interactive Exercises:
Work through practical tasks with provided templates and ChatGPT prompts. You’ll create content for your website in just 2 hours.

Live Q&A:
Have your burning questions answered in real-time by our expert.

Networking Opportunities:
Connect with other business owners and share insights.

Resources and Tools:
Access to a treasure trove of checklists and templates to keep your content creation on track.

Hands-On Guidance:
We’ll show you exactly how to use our templates and ChatGPT prompts to craft compelling content that engages your audience and drives conversions.

Do You Need Additional Support Outside The Workshops?

Our workshops are backed by commercial marketing resources and solutions that attendees can utilise for structured support at a fraction of the cost of using the agency. So, if you get stuck on anything before or after the workshop, we likely have a support product that will provide the solution you need. See our Workshop Resources to find what you are looking for.

If You No-Show Or Cannot Attend Your Live Workshop?

Each in-person workshop is offered for 1 week only, 3 times per year. Our workshops provide educational instructions, worksheets, advice and guidance, while being capped at 10 attendees per workshop. As your workshop purchase includes instructions and educational materials, bookings are non-refundable. If you no-show, you’ll still receive the workshop materials. If you provide 48 hour cancellation notice we’ll issue a coupon code for that workshops next session. Please view our Terms & Refund Policy here.

Workshop Terms & Conditions

For workshop related terms & conditions, click here.

Our Workshops are Backed by Real-World Expertise

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