Oh, the brand naming stage. That all-important, make-or-break moment of choosing the PERFECT name, that says ALL the right things, and none of the WRONG things... 😵😖
Brand name regret is real. If you're at the brand naming (or re-naming!) stage, here's some mistakes to be wary of so you can avoid a disaster:
❌ Not knowing your brand core, ESPECIALLY your brand tone
👥 Picking a name by committee (only those who intimately understand your brand core are allowed to weigh in!)
😳 Faux pas like combining two popular words in your business or copying another name
😵 Going too complex (if it needs explaining, it won't work)...
🙈 Or too plain (a single-word brand, like 'Uber', requires a hefty marketing budget to actually work)
💔 Loving a name too soon & choosing it before doing your due diligence
🙄 Using a cliche (something about a "cup of joe" if you're a coffee shop, or something about "lightbulbs" if you're a creative agency)
Want more tips on choosing the perfect brand name? 📲 Read more on the Blog, visit the 'LEARN' tab on our website, we're your go-to destination for creating a marketable brand!