Power words are captivating and naturally elicit emotional responses from people. You can use them in your descriptions as your secret weapon to drive website purchases.
Here's a shortlist of some of our favourite power words:
Of course, don't overdo it with the power words. Less is more and one well-placed power word in a description can make all the difference.
📝 Need help writing better product descriptions? Get in touch to learn more about our copywriting services. Or for a spark of power word ideas, visit our Marketing Spotlight blog!